hey, I'm KATHRYN
I'm a messaging strategist and conversion copywriter that's on mission to put more money in the hands of soulful leaders whose work deeply changes lives. I know it's hard to put into words what you do, and nearly impossible to sum up your BIG vision in an IG bio!
I mean there is so much more to who you are and what you do than what's captured in 150 characters...
There’s nothing quite like trying to show up authentically online and put into words what makes you different when the marketing gurus tell you your success hinges on you following exactly what they say. But you're a square peg trying to fit into a round hole and it isn't working. So I'll stop ragging on the IG bio...but it's not helping you showcase the shinny supernova that you are.
Plus you know the more you tap into your unique energy field, the more you effortlessly draw amazing people into your orbit. And the more aligned your business feels on every level.
Because here is the thing...
Being a Sought After Entrepreneur in your industry is not about being perfect, polished, poised, or too cool for astronaut school.
It's all about your unique energy expression. Which is actually awesome, because the more you show up as who you freaking are… the less you need to do the things that drain you in your business. From there, marketing stops feeling mundane and starts feeling like a milky way of possibility.
When you share your expertise, perspective, and mad skills in a real, authentic way, you create a deep alignment in your business. This whole business owner thing becomes so much more fun. You can finally step off the hustle marketing *hamster wheel.*
If it was only that easy, right? If you're here you likely struggle with letting yourself fully be seen online. It's vulnerable AF. It takes courage and grit. So if there’s a part of you that's uncertain about putting yourself out there, that's completely natural.
So I still gotta ask... Is there a part of you that's hiding?
A common way to gloss over the fear of vulnerability is to follow all the marketing scripts, or latch onto a strategy that you think will work.
But you end up kinda sounding the same as everyone else out there — aka talking like a robot! Whether you're not totally comfortable being seen for all your greatness or you've been dimming down your spark because you're afraid of being too much...
i'm going to help you share all the magnificence you bring to the space station.
So if you’ve been asking yourself…
"Why isn't my marketing paying off?"
"What's the point if no one's paying attention?"
"How come I'm even more burnt out now than I was in my 9-5?"
My happy place
travel...MAYBE THE MOST IMPORTANT "thing" IN MY LIFE
One of those causes is changing the way we market and sell our products and services online. Gone are the days where you can slap up some lackluster sales page, or social media content making over the moon promises just trying to get people to pay attention to you and buy your shit.
It's this style of marketing and selling that's left your audience lurking behind the scenes waiting to see if you're the real deal. Wondering if they'll get more than a glimpse of who you really are and if you'll make good on your promises.
who am i?
Your audience is craving for you to put your heart & soul into your marketing. And not just using words that evoke emotion ('cos lets be honest any good writer can do that), but actually matching your words with how you're showing up.
You can lead this massive shift in the online space–where real connections are formed through authentic and ethical marketing and selling practices not psychological trickery like false scarcity and FOMO tactics.
A creative rule breaker with a heckuva a lot of willpower to fight for causes I believe in.
Beyond the labels & accolades...
- Helped clients create $28K+ launches, consistent 5-figure months, serve 100s of clients, and more.
- Sold out my group programs with consistent 5-figure launches while running an entirely separate business.
- Opened a custom winery in a highly saturated market and sold close to a million dollars in sales before selling the business with a single email.
- Sold $93,000 in sales in 6 days for a leading online course creator during his 2021 launch. I was the top seller on the sales team.
- Contributor for Entrepreneur and been featured in New York Weekly, Medium, Yahoo, Thrive Global & more!
- Invested over $100,000 in education, personal and professional development, including a bachelor's of marketing and master's in communication.
- 20 years of experience in marketing and communications helping start-ups, small-to-medium sized businesses, and my businesses launch, grow and scale.
- Bachelors of Marketing & Masters of Professional Communication!
But there is so much more to who i am than the labels & accolades...
For me, the type of car you drive, how much money is in your bank account, or how pretty your house is means nothing to me. I value what kind of person you are and none of those things will tell me that. I live for travel because wealth for me is defined by experiences. I don't take life (or business) too seriously. I cherish deep conversations over small talk. I believe time is our greatest asset, and yet, I know way too many personal brands who give so freely of their time without being compensated adequately for it. When I commit to something I'm all in. Words mean very little to me unless you have the actions to back them up. I've been told I have a natural tendency to fully see and understand where people are coming from even if I've never experienced it before...that's the true essence of an empath. I have a weird & dry sense of humour that not many people get. My laugh is impossible not to recognize and will 100% get you busting a gut even if you don't know why. This barley sums up who I am, but I don't think an About Page will achieve that. If you've read this far, we should probably hang out!
COFFEE
can't live without
DATELINE
favorite show
POTTERY
CURRENT HOBBY
BATHS
IN LOVE WITH
BEIBER
FAN GIRL
I'm ALL ABOUT
Straight talk,
good wine,
action takers,
travel,
helping you own
your voice
I'M NOT ABOUT
Comparison,
bandaid fixes,
bullsh*t,
victim mindset,
that hustle game
the daily life
"I HAVE A DEEPLY HIDDEN and inarticulate desire for something beyond the daily life."
— VIRGINIA WOOLF
WORdS TO LIVE BY
WHERE TO NEXT?
Check out my Podcast
Tune in weekly if you’re ready to tap into a more powerful way to BE seen, heard, and a sought-after entrepreneur in your industry.
Browse my Shop
Everything you need to articulate the value of what you do, double your lead generation, and sign your next 1-3 clients.
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LET'S DREAM UP YOUR NEXT STEPS
You don't have to do this alone. You're suppose to ask for help, and find people you jive with in your corner. But more importantly who empower you to step into your own spotlight like the next-level star that you are!
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